B2B SaaS Ebook & Digital Campaign

Freelance

This project was for a B2B SaaS company in the manufacturing audit and inspection space that needed an ebook designed to hold a reader’s attention from cover to cover, along with a digital campaign to drive downloads.

I designed the full ebook layout — balancing readability with visual interest across what became a 93-page publication — then built out the supporting campaign: a homepage banner, a dedicated download landing page, and a LinkedIn promo series extending the ebook’s visual system into shorter formats.

Skills demonstrated: long-form publication design, landing page design, multi-channel campaign design, visual system consistency across formats.

Tablet mockup showing the ebook cover and layout

LinkedIn Promo Graphics

Media not available

Homepage Banner

Homepage banner promoting the ebook download

eBook Download Landing Page

Landing page design for the ebook download
Interior page layouts from the ebook showing readability and visual design