State of Grocery Analytics Report

This project was for an ecommerce analytics company that had survey data on how COVID-19 impacted the grocery industry. The challenge was turning dense analytics into an infographic-style report that a business audience could easily scan, paired with social content that could carry the findings beyond the PDF.

I led the creative concept and layout for the full report, then extended that same visual language into a social post and a LinkedIn amplifier ad series to drive engagement.

Skills demonstrated: data storytelling, information design, social content design, cross-channel campaign extension.